What Goes Into a Trademark

Craig Morris, Managing Attorney from the U.S. Patent and Trademark Office (USPTO), travels around the country to educate Americans on trademark. He will share the fundamentals of what you need to know, including: What a trademark is; ow it differs from a domain name or a business name registration; Cease-and-desist letters; Common law rights; How to seek federal registration; What happens after registration; Non-USPTO solicitations; and Avoiding the likelihood of confusion. This presentation is perfect for students, entrepreneurs, advertisers, business owners and those in the legal field. The presentation will take place in Craig Community Auditorium (GEB 233) at Johnson County Community College. Admission is free and lunch will be provided. Please RSVP by emailing Gwenda Hawk at ghawk@jccc.edu by October 20, 2017.